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Marketing for hospitality and tourism /

by Kotler, Philip.

Additional authors: Bowen, John -- (John T.), -- 1948- | Makens, James C.

Edition statement:2nd ed. Published by : Prentice Hall, (Upper Saddle River, NJ :) Physical details: xv, 800 p. : col. ill. ; 26 cm. ISBN:0130807958.

Subject(s): Hospitality industry -- Marketing. | Tourism -- Marketing.

Year: 1999 Item type:

Book

Current library	Call number	Copy number	Status	Date due	Barcode	Item holds
Riara University Library General stack	TX911.3.M3K6 1999 (Browse shelf (Opens below))	C.1	Available		5383/15

Total holds: 0

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Includes bibliographical references and index.

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