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Marketing management / by Dickson, Peter R. Publication: Fort Worth : Dryden Press 1997 . xxxiv, 813 p. : 27 cm. Date: 1997 Availability: Items available: General stack [HF5415.13.D48 1997] (1),
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Marketing :best practices / by Czinkota. Michael R. Publication: Fort Worth ; Dryden, 2000 . xxvii, 657 p. : 29 cm. Date: 2000 Availability: Items available: General stack [HF5415.M297453 2000] (1),
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Marketing management / by Dickson, Peter R. Publication: Fort Worth : Dryden Press 1994 . xxxi, 642 p. : 27 cm. Date: 1994 Availability: Items available: General stack [HF5415.13.D48 1994] (1),
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International marketing / by Czinkota, Michael R. Publication: Fort Worth : Dryden Press, 1998 . xxix, 860, 16 p. : , One folded col. map in pocket. 27 cm. Date: 1998 Availability: Items available: General stack [HF1416.C953 1998] (1),
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Essentials of services marketing / by Hoffman, K. Douglas. Publication: Fort Worth : Harcourt College Publishers, 2002 . xxi, 569 p. : , A variety of multi-media instructional aids are available to supplement the text. 24 cm. Date: 2002 Availability: Items available: General stack [HD 9980.5.H644 2002] (1),
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Advertising campaign strategy: a guide to marketing communication plans / by Parente, Donald. Publication: Fort Worth : Dryden Press, 2000 . xxi, 371 p. : 24 cm. Date: 2000 Availability: Items available: General stack [HF5837.A38 2000] (1),
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Basic marketing research / by Churchill, Gilbert A. Publication: Fort Worth : Dryden Press, 2001 . xvii, 830 p. : 29 cm. Date: 2001 Availability: Items available: General stack [HF5415.2.C49 2001] (1),
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Marketing :principles & strategy / by Assael, Henry. Publication: Forth Worth : Dryden Press, 1993 . 1 v. (various pagings) : 26 cm. Date: 1993 Availability: Items available: General stack [HF5415.A748 1993] (1),
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