Advertising campaign strategy: a guide to marketing communication plans /
Series: The Dryden Press series in marketing Edition statement:2nd ed. Published by : Dryden Press, (Fort Worth :) Physical details: xxi, 371 p. : ill. ; 24 cm. ISBN:9780030211140. Year: 2000Online resources:
Item type:
Book
| Current library | Call number | Copy number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|
| Riara University Library General stack | HF5837.A38 2000 (Browse shelf (Opens below)) | C.1 | Available | 8803/16 |
Total holds: 0
Includes bibliographical references and index.
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