Service marketing: An Asia-Pacific Perspective /

by Lovelock,Christopher
Additional authors: Patterson,paul | Walker,Rhett
Edition statement:4th edition Published by : Pearson education australia, (Australia :) Physical details: xiii, 608 : ill. ; 24 cm. ISBN:9780733986789.
Subject(s): Service industries -- Marketing. | Service industries -- Management. | Customer services -- Marketing. | Customer services -- Management.
Year: 2007 Item type: Book
Current library Call number Copy number Status Date due Barcode Item holds
Riara University Library
General stack 		HD9980.5.L68 2007 (Browse shelf (Opens below)) C.1 Available 8655/16
Total holds: 0

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