Marketing management :

by Lal, Rajiv. Series: McGraw-Hill/Irwin series in marketing Edition statement:[1st ed.] Published by : McGraw-Hill/Irwin, (New York, N.Y. :) Physical details: xiii, 812 p. : ill. ; 26 cm. ISBN:0072967625 (alk. paper). Year: 2005 Item type: Book
Current library Call number Copy number Status Date due Barcode Item holds
Riara University Library
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HF5415 .13 .L315 2005 (Browse shelf (Opens below)) C.1 Available 10231 /19
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HF5415.13.K68 2003 Marketing management : HF5415.13.K68 2003 Marketing management :an Asian perspective / HF5415.13.K68 2003 Marketing management :an Asian perspective / HF5415 .13 .L315 2005 Marketing management : HF5415.13.L33213 1996 Strategic marketing management HF5415.13.L337 1993 Marketing management / HF5415.13.M253 2003 Marketing management :an Asian perspective /

Includes bibliographical references and index.

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