Service marketing: An Asia-Pacific Perspective /
Edition statement:4th edition Published by : Pearson education australia, (Australia :) Physical details: xiii, 608 : ill. ; 24 cm. ISBN:9780733986789.
Subject(s):
Service industries
--
Marketing.
|
Service industries
--
Management.
|
Customer services
--
Marketing.
|
Customer services
--
Management.
Year: 2007
Item type:
Book
| Current library | Call number | Copy number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|
| Riara University Library General stack | HD9980.5.L68 2007 (Browse shelf (Opens below)) | C.1 | Available | 8655/16 |
Total holds: 0
Browsing Riara University Library shelves, Shelving location: General stack Close shelf browser (Hides shelf browser)
| HD 9980.5.H644 2002 Essentials of services marketing / | HD9980.5.K87 1998 Services marketing / | HD9980.5.L68 2004 Service marketing:an Asia-Pacific and Australian perspective / | HD9980.5.L68 2007 Service marketing: An Asia-Pacific Perspective / | HD 9980.5 .P34 1993 The essence of services marketing / | HD9980.5.Z45 1996 Services marketing / | HD9980.5.Z45 2000 Services marketing :integrating customer focus across the firm / |
Includes bibliographical references.
There are no comments on this title.