Service marketing:an Asia-Pacific and Australian perspective /
Edition statement:3rd ed Published by : Pearson/Prentice hall, (Australia :) Physical details: xii. 579p: ill. ; 24 cm. ISBN:9781741031621.
Subject(s):
Service industries
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Marketing.
|
Service industries
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Management.
|
Customer services
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Marketing.
|
Customer services
--
Management.
Year: 2004
Item type:
Book
| Current library | Call number | Copy number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|
| Riara University Library General stack | HD9980.5.L68 2004 (Browse shelf (Opens below)) | C.1 | Available | 8623/16 |
Total holds: 0
Browsing Riara University Library shelves, Shelving location: General stack Close shelf browser (Hides shelf browser)
| HD9980.5.B38 1991 Managing services marketing : | HD 9980.5.H644 2002 Essentials of services marketing / | HD9980.5.K87 1998 Services marketing / | HD9980.5.L68 2004 Service marketing:an Asia-Pacific and Australian perspective / | HD9980.5.L68 2007 Service marketing: An Asia-Pacific Perspective / | HD 9980.5 .P34 1993 The essence of services marketing / | HD9980.5.Z45 1996 Services marketing / |
Includes bibliographical references.
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