Global marketing :foreign entry, local marketing & global management /

by Johansson, Johny K. Series: McGraw-Hill/Irwin series in marketing Edition statement:3rd ed. Published by : McGraw-Hill/Irwin, (New York, N.Y. :) Physical details: xviii, 654 p. : ill. ; 28 cm. ISBN:0072471484 (alk. paper); 0071195637 (International : alk. paper).
Subject(s): Export marketing. | Export marketing -- Management.
Year: 2003
Online resources:
Item type: Book
Current library Call number Copy number Status Date due Barcode Item holds
Riara University Library
General stack 		HF1416.J63 2003 (Browse shelf (Opens below)) C.1 Available 8363/16
Total holds: 0

Includes bibliographical references and indexes.

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