Global marketing :foreign entry, local marketing & global management / (Record no. 3092)

000 -LEADER
fixed length control field 01245cam a2200325 a 4500
001 - CONTROL NUMBER
control field 12702365
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20160902094224.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 020313s2003 nyua b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2002023528
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0072471484 (alk. paper)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0071195637 (International : alk. paper)
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency DLC
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF1416.J63 2003
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8/48
Edition number 21
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Johansson, Johny K.
245 10 - TITLE STATEMENT
Title Global marketing :foreign entry, local marketing & global management /
Statement of responsibility, etc Johny K. Johansson.
250 ## - EDITION STATEMENT
Edition statement 3rd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New York, N.Y. :
Name of publisher, distributor, etc McGraw-Hill/Irwin,
Date of publication, distribution, etc c2003.
300 ## - PHYSICAL DESCRIPTION
Extent xviii, 654 p. :
Other physical details ill. ;
Dimensions 28 cm.
440 #0 - SERIES STATEMENT/ADDED ENTRY--TITLE
Title McGraw-Hill/Irwin series in marketing
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and indexes.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Export marketing.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Export marketing
General subdivision Management.
856 42 - ELECTRONIC LOCATION AND ACCESS
Materials specified Publisher description
Uniform Resource Identifier <a href="http://www.loc.gov/catdir/description/mh024/2002023528.html">http://www.loc.gov/catdir/description/mh024/2002023528.html</a>
856 41 - ELECTRONIC LOCATION AND ACCESS
Materials specified Table of contents
Uniform Resource Identifier <a href="http://www.loc.gov/catdir/toc/mh023/2002023528.html">http://www.loc.gov/catdir/toc/mh023/2002023528.html</a>
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b cbc
c orignew
d 1
e ocip
f 20
g y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Book
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
          Riara University Library Riara University Library General stack 01/09/2016   HF1416.J63 2003 8363/16 02/09/2016 C.1 01/09/2016 Book

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