Marketing research /
Additional authors:
Schindler, Pamela S.
Series:
The McGraw-Hill/Irwin series in marketing
Published by :
McGraw-Hill/Irwin,
(New York :)
Physical details: xix, 790 p. : ill. ; 28 cm. +
ISBN:0072837861 (alk. paper).
Subject(s):
Marketing research.
Year: 2006
Item type:
Book
| Current library | Call number | Copy number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|
| Riara University Library General stack | HF5415.2.C635 2006 (Browse shelf (Opens below)) | C.1 | Available | 7116/16 |
Total holds: 0
Browsing Riara University Library shelves, Shelving location: General stack Close shelf browser (Hides shelf browser)
| HF5415.15.C468 2025 Strategic brand management / | HF5415.2.A25 2005 Marketing research :the pacific rim edition / | HF5415.2.C49 2001 Basic marketing research / | HF5415.2.C635 2006 Marketing research / | HF 5415.2 .H284 1990 The international handbook of market research techniques | HF5415.2.M2884 2004 Essentials of marketing research / | HF5415.2.M35 2001 Marketing research : An Applied Orientation |
Includes bibliographical references (p. 726-749) and indexes.
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