Services marketing /
Additional authors:
Clow, Kenneth E.
Published by :
J. Wiley & Sons,
(New York, NY :)
Physical details: xxii, 570 p. : ill. ; 25 cm.
ISBN:0471180343 (cloth : alk. paper).
Year: 1998
Online resources:
Item type:
Book
| Current library | Call number | Copy number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|
| Riara University Library General stack | HD9980.5.K87 1998 (Browse shelf (Opens below)) | C.1 | Available | 5959/15 |
Total holds: 0
Browsing Riara University Library shelves, Shelving location: General stack Close shelf browser (Hides shelf browser)
| HD9980.5.B38 1991 Managing services marketing : | HD9980.5.B38 1991 Managing services marketing : | HD 9980.5.H644 2002 Essentials of services marketing / | HD9980.5.K87 1998 Services marketing / | HD9980.5.L68 2004 Service marketing:an Asia-Pacific and Australian perspective / | HD9980.5.L68 2007 Service marketing: An Asia-Pacific Perspective / | HD 9980.5 .P34 1993 The essence of services marketing / |
Includes bibliographical references and index.
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