Understanding consumer behavior /
Series: The Irwin series in marketing Published by : Irwin, (Burr Ridge, Ill. :) Physical details: xv, 485 p. : col. ill. ; 26 cm. ISBN:0256122784. Year: 1994 Item type:
Book
| Current library | Call number | Copy number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|
| Riara University Library General stack | HF5415.33.U6P48 1994 (Browse shelf (Opens below)) | C.1 | Available | 5740/15 |
Total holds: 0
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| HF5415.32.S6 1992 Consumer behavior :buying, having, and being / | HF5415.32.S6 1999 Consumer behavior : buying, having, and being / | HF5415.32.S6 2002 Consumer behavior :buying, having, and being / | HF5415.33.U6P48 1994 Understanding consumer behavior / | HF5415.35.S65 2008 Marketing :real people, real choices / | HF5415.35 .S65 2009 Marketing : real people, real choices / | HF5415.5.G756 2006 Service leadership : the quest for competitive advantage / |
Includes bibliographical references (p. 435-455) and indexes.

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