Consumer behavior /
Additional authors:
MacInnis, Deborah J.
Published by :
Houghton Mifflin,
(Boston :)
Physical details: xxviii, 675 p. : ill. (some col.), col. map ; 27 cm.
ISBN:0395665922 (student book); 0395843855 (examination copy).
Subject(s):
Consumer behavior.
Year: 1997
Item type:
Book
| Current library | Call number | Copy number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|
| Riara University Library General stack | HF5415.32.H69 1997 (Browse shelf (Opens below)) | C.1 | Available | 5306/15 |
Total holds: 0
Browsing Riara University Library shelves, Shelving location: General stack Close shelf browser (Hides shelf browser)
| HF5415.3.P468 1993 Consumer behavior and marketing strategy / | HF5415.3.P468 1993 Consumer behavior and marketing strategy / | HF5415.3.W536 1990 Consumer behavior / | HF5415.32.H69 1997 Consumer behavior / | HF5415.32.H69 2001 Consumer behavior / | HF5415.32.H69 2001 Consumer behavior / | HF5415.32.L677 1993 Consumer behavior: concepts and applications/ |
Includes bibliographical references (p. 555-648) and indexes.
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