The Boston Consulting Group on strategy /

Edition statement:2nd ed. Published by : John Wiley & Sons, (Hoboken, N.J. :) Physical details: xvii, 413 p. : ill. ; 24 cm. ISBN:0471757225 (alk. paper); 9780471757221. Year: 2006 Item type: Book

Revised ed. of: Perspectives on strategy: from the Boston Consulting Group / edited by Carl W. Stern and George Stalk, Jr.

"Classic concepts and new perspectives, cash cows, experience curves, time-based competition, richness and reach, and other BCG ideas"--Jacket.

Includes bibliographical references and index.

The nature of business strategy -- The development of business strategy -- The practice of business strategy -- Business thinking -- Social commentary.

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