Managerial economics : economic tools for today's decision makers / (Record no. 775)

000 -LEADER
fixed length control field 01488cam a2200253 a 4500
001 - CONTROL NUMBER
control field 15348536
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20140116120837.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 080630s2009 njua b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2008028750
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780135070659
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HD30.22.K39 2009
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Keat, Paul G.
245 10 - TITLE STATEMENT
Title Managerial economics : economic tools for today's decision makers /
Statement of responsibility, etc Paul G. Keat and Philip K.Y. Young.
250 ## - EDITION STATEMENT
Edition statement 6th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Upper Saddle River, N.J. :
Name of publisher, distributor, etc Prentice Education Inteternational,
Date of publication, distribution, etc 2009.
300 ## - PHYSICAL DESCRIPTION
Extent xxiii, 598 p. :
Other physical details ill.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and index.
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note Introduction -- The firm and its goals -- Supply and demand -- Demand elasticity -- Demand estimation and forecasting -- The theory and estimation of production -- The theory and estimation of cost -- Pricing and output decisions : perfect competition and monopoly -- Pricing and output decisions : monopolistic competition and oligopoly -- Special pricing practices -- Game theory and asymmetric information -- Capital budgeting and risk -- The multinational corporation and globalization -- Government and industry : challenges and opportunities for today's manager -- Managerial economics in action : the case of the refreshment beverage industry.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Managerial economics.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Young, Philip K. Y.
856 41 - ELECTRONIC LOCATION AND ACCESS
Materials specified Table of contents only
Uniform Resource Identifier <a href="http://www.loc.gov/catdir/toc/ecip0822/2008028750.html">http://www.loc.gov/catdir/toc/ecip0822/2008028750.html</a>
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Book
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Source of acquisition Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type Date checked out
          Riara University Library Riara University Library 31/10/2011 Purchase   HD30.22.K39 2009 2180/11 31/10/2011 C.1 31/10/2011 Book  
          Riara University Library Riara University Library 31/10/2011 Purchase   HD30.22.K39 2009 2181/11 31/10/2011 C.2 31/10/2011 Book  
          Riara University Library Riara University Library 31/10/2011 Purchase 1 HD30.22.K39 2009 2179/11 06/06/2013 C.3 31/10/2011 Book 23/05/2013
          Riara University Library Riara University Library 31/10/2011 Purchase   HD30.22.K39 2009 2087/11 31/10/2011 C.4 31/10/2011 Book  
          Riara University Library Riara University Library 31/10/2011 Purchase 2 HD30.22.K39 2009 2089/11 30/09/2013 C.5 31/10/2011 Book 26/09/2013
          Riara University Library Riara University Library 31/10/2011 Purchase 2 HD30.22.K39 2009 2088/11 22/02/2016 C.6 31/10/2011 Book 09/02/2016

Riara University Library,
P.O. Box 49940-00100,
Nairobi, Kenya.