Global marketing / (Record no. 4104)
| 000 -LEADER | |
|---|---|
| fixed length control field | 01269cam a22003134a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 4995435 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20190506165130.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 990326s2000 njuab b 001 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
| LC control number | 99028242 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0130842680 (pbk.) |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | DLC |
| Transcribing agency | DLC |
| Modifying agency | DLC |
| 042 ## - AUTHENTICATION CODE | |
| Authentication code | pcc |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF1416 |
| Item number | .K443 2000 |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8/48 |
| Edition number | 21 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Keegan, Warren J. |
| Dates associated with a name | 2000 |
| 245 10 - TITLE STATEMENT | |
| Title | Global marketing / |
| Statement of responsibility, etc | Warren J. Keegan, Mark C. Green. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 2nd ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Upper Saddle River, N.J. : |
| Name of publisher, distributor, etc | Prentice-Hall, |
| Date of publication, distribution, etc | c2000. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxii, 594, [23] p. : |
| Other physical details | ill., maps ; |
| Dimensions | 26 cm. |
| 500 ## - GENERAL NOTE | |
| General note | Rev. ed. of: Principles of global marketing. 1st ed. c1997. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes bibliographical references and index. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Export marketing |
| General subdivision | Management. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Export marketing |
| General subdivision | Management |
| -- | Case studies. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Green, Mark C. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Keegan, Warren J. |
| Title of a work | Principles of global marketing. |
| 906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) | |
| a | 7 |
| b | cbc |
| c | orignew |
| d | 1 |
| e | ocip |
| f | 19 |
| g | y-gencatlg |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | |
| Item type | Book |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Riara University Library | Riara University Library | General stack | 06/05/2019 | HF 1416 .K 433 2000 | 10196/19 | 06/05/2019 | C.1 | 06/05/2019 | Book |