Strategic management in the media :from theory to practice / (Record no. 3976)

000 -LEADER
fixed length control field 01123cam a2200337 a 4500
001 - CONTROL NUMBER
control field 15019595
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20180523134306.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 070924s2008 enka b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2007938105
015 ## - NATIONAL BIBLIOGRAPHY NUMBER
National bibliography number GBA680502
Source bnb
016 7# - NATIONAL BIBLIOGRAPHIC AGENCY CONTROL NUMBER
Record control number 013557797
Source Uk
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781412903127 (hbk.)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781412903134 (pbk.)
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)ocm71542426
040 ## - CATALOGING SOURCE
Original cataloging agency UKM
Transcribing agency UKM
Modifying agency BAKER
-- BTCTA
-- YDXCP
-- BWKUK
-- BWX
-- DLC
042 ## - AUTHENTICATION CODE
Authentication code lccopycat
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number P96.K86 2017
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 302.23068
Edition number 22
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Küng, Lucy.
245 10 - TITLE STATEMENT
Title Strategic management in the media :from theory to practice /
Statement of responsibility, etc Lucy Küng.
250 ## - EDITION STATEMENT
Edition statement 2nd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc London ;
-- Thousand Oaks, Calif. :
Name of publisher, distributor, etc SAGE,
Date of publication, distribution, etc 2008.
300 ## - PHYSICAL DESCRIPTION
Extent 248 p. :
Other physical details ill. ;
Dimensions 25 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references (p. [224]-239) and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Mass media
General subdivision Management.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Strategic planning.
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b cbc
c copycat
d 2
e ncip
f 20
g y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Book
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Date checked out Copy number Price effective from Koha item type
          Riara University Library Riara University Library General stack 23/05/2018 2 P96.K86 2017 10007/18 02/08/2018 28/06/2018 C.1 23/05/2018 Book
          Riara University Library Riara University Library General stack 23/05/2018   P96.K86 2017 10008/18 23/05/2018   C.2 23/05/2018 Book

Riara University Library,
P.O. Box 49940-00100,
Nairobi, Kenya.