Strategic Marketing management (Record no. 2560)
| 000 -LEADER | |
|---|---|
| fixed length control field | 00578nam a22002057a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20160729164143.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 160729b xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0618338071 |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415.13. V563 2004 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Anderson, Carol |
| 245 ## - TITLE STATEMENT | |
| Title | Strategic Marketing management |
| Statement of responsibility, etc | Carol Anderson & Julian Vincze |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 2nd ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Boston |
| Name of publisher, distributor, etc | Houghton Mifflin Company |
| Date of publication, distribution, etc | c2004 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxxlii, 863p, (i-ii) |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | includes index. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | strategic marketing management |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Vincze, Julian |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | |
| Koha item type | Book |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Riara University Library | Riara University Library | General stack | 29/07/2016 | HF5415.13. V563 2004 | 6912/16 | 29/07/2016 | C.1 | 29/07/2016 | Book |