Marketing Principles and Best Practices (Record no. 2558)

000 -LEADER
fixed length control field 00616nam a22002057a 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20160729154522.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
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020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0324225180
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.H644 2005
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Hoffman, Douglas.
245 ## - TITLE STATEMENT
Title Marketing Principles and Best Practices
Statement of responsibility, etc Douglas Hoffman (et...al)
250 ## - EDITION STATEMENT
Edition statement 3rd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Australia
Name of publisher, distributor, etc Thomson South- western
Date of publication, distribution, etc c2005
300 ## - PHYSICAL DESCRIPTION
Extent xl, 598p.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references(end notes) and index
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Principles of marketing
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Best practices in marketing
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Book
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Total Renewals Full call number Barcode Date last seen Date checked out Copy number Price effective from Koha item type
          Riara University Library Riara University Library General stack 29/07/2016 8 1 HF5415.H644 2005 6896/16 08/09/2021 24/08/2021 C.1 29/07/2016 Book

Riara University Library,
P.O. Box 49940-00100,
Nairobi, Kenya.