Marketing Principles and Practice (Record no. 1922)
| 000 -LEADER | |
|---|---|
| fixed length control field | 00710nam a22002297a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20150806170017.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 150806b xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780273607342 |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415.M36 1995 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Adcock, Dennis {et...al} |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing Principles and Practice |
| Statement of responsibility, etc | Dennis Adcock, Ray Bradfield, Al Halborg & Caroline Ross. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 2nd ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | London |
| Name of publisher, distributor, etc | Pitman Publishing |
| Date of publication, distribution, etc | 1995 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | ix, 420p. |
| Other physical details | ill. |
| Dimensions | 25cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | includes glossary and index |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing-Principles and Practice |
| Form subdivision | Principles and Practice |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Bradfield, Ray. |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Halborg, Al. |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Ross, Caroline |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | |
| Koha item type | Book |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Date checked out | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Riara University Library | Riara University Library | General stack | 06/08/2015 | 3 | HF5415.M36 1995 | 6326/15 | 24/07/2024 | 10/07/2024 | C.1 | 06/08/2015 | Book |