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Marketing : Creating and Delivering Value /

Quester, Pascale G.

Marketing : Creating and Delivering Value / Pascale G. Quester...(et. al.) - Australia : McGraw Hill c2007. - xxxiv, 926 p. : ill. (chiefly col.) ; 29 cm.

Includes bibliographical references and index.

ISBN: 9780131273122 0136102433

LCCN: 2009046409

Subjects--Topical Terms:
Marketing.

LC Class. No.: HF5415.Q47 2007

Dewey Class. No.: 658.8

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