Marketing management :

by Dubois, Pierre-Louis.
Additional authors: Jolibert, Alain. | Mühlbacher, Hans, -- 1949-
Published by : Palgrave Macmillan, (Houndmills, Basingstoke, Hampshire ; | New York :) Physical details: xiv, 466 p. : ill. ; 26 cm. ISBN:0333773195 (pbk.); 9780333773192 (pbk.).
Subject(s): Marketing -- Management. | Marketing.
Year: 2007
Online resources:
Item type: Book
Current library Call number Copy number Status Date due Barcode Item holds
Riara University Library
General stack 		HF5415.13.D83 2007 (Browse shelf (Opens below)) C.1 Available 5342/15
Total holds: 0

Includes bibliographical references and index.

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