TY - BOOK AU - Cavender,Nancy AU - Kahane,Howard TI - Logic and contemporary rhetoric : the use of reason in everyday life / SN - 9780495804130 AV - BC177.C38 2010 PY - 2010/// CY - Belmont, Calif. PB - Wadsworth Cengage Learning KW - Reasoning KW - Fallacies (Logic) KW - Judgment (Logic) KW - Mass media KW - Textbooks N1 - Howard Kahane as 1t author in previous ed; Includes bibliographical references and index; Preface. 1. Good and Bad Reasoning. 2. More on Deduction and Induction. 3. Fallacious Reasoning: Part One. 4. Fallacious Reasoning: Part Two. 5. Fallacious Reasoning: Part Three. 6. Psychological Impediments to Cogent Reasoning: Shooting Ourselves in the Foot. 7. Language. 8. Evaluating Extended Arguments. 9. Writing Cogent (and Persuasive) Essays. 10. Advertising: Selling the Product. 11. Managing the News. 12. Textbooks: Managing World Views. Appendix: More on Cogent Reasoning. Answers to Starred Exercise Items. Bibliography. Annotated List of Periodicals. Glossary. Index. ER -