TY - BOOK AU - Chepkorir, Rosemary. TI - Low cost marketing tactics for small entrepreneurs / SN - 29059 PY - 0000///Thursday, April 262012///. CY - Nairobi : PB - The Standard Group Center KW - Marketing. KW - Marketing strategies. N1 - Marketing is important for businesses. Decisions must be made on the most innovative and cost effective methods for marketing. ER -