TY  - BOOK
AU  - Watson,James
TI  - Media communication: an introduction to theory and process 
SN  - 9780230535497
AV  - P90.W38 2008 
PY  - 2008///
CY  - Houndmills, Basingstoke, Hampshire, New York
PB  - Palgrave Macmillan
KW  - Mass media
KW  - Media studies
N1  - Includes bibliographical references and index
UR  - http://www.loc.gov/catdir/bios/hol052/2002035791.html
UR  - http://www.loc.gov/catdir/description/hol032/2002035791.html
ER  -