TY  - BOOK
AU  - Burns,Paul
TI  - Corporate entrepreneurship and innovation
SN  - 9781350384071
AV  - HB615.B874 2025 
U1  - 658.4/21 23/eng/20241026
KW  - Entrepreneurship
KW  - Organizational change
KW  - Management
KW  - Creative ability in business
KW  - Technological innovations
KW  - Industrial management
N1  - Includes bibliographical references and index
N2  - Structured seamlessly around Burns' four pillars of entrepreneurial architecture - organizational culture, structure and controls, leadership and management and strategy and tactics - the fifth edition of this market-leading text is the go-to resource for students looking for a comprehensive overview of corporate entrepreneurship. With a range of pedagogical features including over 75 international case studies, bulleted chapter summaries, group discussion topics and end-of-chapter activities, it is the ideal resource for students determined to understand both the theoretical underpinnings and real-world practicalities of successful corporate entrepreneurship. It is the core textbook for all students studying Corporate Entrepreneurship, Intrapreneurship or Corporate Venturing at upper undergraduate, postgraduate or MBA level"- Provided by publisher
ER  -