TY - BOOK AU - Quester,Pascale G. AU - Mcguiggan AU - Mccarthy AU - Perreault TI - Marketing : Creating and Delivering Value SN - 9780131273122 AV - HF5415.Q47 2007 U1 - 658.8 22 PY - 2007/// CY - Australia PB - McGraw Hill KW - Marketing N1 - Includes bibliographical references and index ER -