TY - BOOK AU - Schiiffman,Leon AU - Benall,David AU - Ward,Steven AU - Aron,O'Cass AU - Paladfino,Angela TI - Consumer behavior SN - 9780733984174 AV - HF5415.32.S35 2008 PY - 2008/// CY - Australia PB - Pearson Education KW - Consumer behavior KW - Marketing research N1 - Includes bibliographical references and index; Introduction to consumer behaviour-- Consumer decision making-- Individual determinants of consumer behavior-- Environmental influences on consumer behavior-- Influences of consumer behavior ER -