TY - BOOK AU - Hutt,Michael D. AU - Speh,Thomas W. TI - Business marketing management : B2B SN - 9781133189565 (hbk.) AV - HF5415.13.H87 2013 U1 - 658.8/04 21 PY - 2013/// CY - Australia, Mason, OH PB - South-Western, Cengage Learning KW - Industrial marketing KW - Management KW - Case studies N1 - Includes bibliographical references and indexes ER -