TY - BOOK AU - Kotler,Philip AU - Adam,Stewart AU - Armstrong,Gary AU - Brown,Linden TI - Principles of marketing SN - 9781740098113 AV - HF5415.K636 2003 U1 - 658.8 19 PY - 2003/// CY - Australia PB - Prentice-Hall KW - Marketing N1 - Includes bibliographical references and indexes ER -