TY  - BOOK
AU  - Dauvergne,Peter
AU  - Lister,Jane
TI  - Eco-Business : A Big-Brand Takeover of Sustainability
SN  - 9780262018760 (hardcover : alk. paper)
AV  - HC79.D346 2013 
U1  - 658.4/083 23
PY  - 2013///
CY  - Massachusetts
PB  - MIT Press
KW  - Sustainable development
KW  - Branding (Marketing)
N1  - Includes bibliographical references and index; Acknowledgments -- Acronyms -- The politics of big brand sustainability -- The eco-business setting -- The eco-business market advantage -- Eco-business tools of supply chain power -- The supply chain eco-business of brand growth -- Eco-business governance -- Bibliographical references -- Index
ER  -