TY  - BOOK
AU  - Doole,Isobel
AU  - Lowe,Robin
TI  - International marketing strategy : analysis, development, and implementation
SN  - 0415089840
AV  - HF1416.D665 2008 
U1  - 658.8/48 20
PY  - 2008///
CY  - Australia
PB  - Cengage Learning
KW  - Export marketing
KW  - Management
KW  - Case studies
N1  - Includes bibliographical references and index
ER  -