TY  - BOOK
AU  - Parasuraman,A.
TI  - Marketing research
SN  - 0201060515 :
AV  - HF5415.2.P37 1986 
U1  - 658.8/3 19
PY  - 1986///
CY  - Reading, Mass.
PB  - Addison-Wesley
KW  - Marketing research
N1  - Includes bibliographical references and index
ER  -