TY  - BOOK
AU  - Heath,Robert L.
TI  - The SAGE handbook of public relations
SN  - 9781412977807
AV  - HD59.S24 2010 
PY  - 2010///
CY  - Thousand Oaks
PB  - SAGE Publications
KW  - Public relations
KW  - Handbooks, manuals, etc
N1  - Rev. ed. of: Hand book of public relations. c2001; Includes bibliographical references and indexes; Mind, self and society -- The practice of public relations as change management -- Public relations as globalicity.
ER  -