Advertising and promotion : an integrated marketing communications perspective /

by Belch, George E.
Additional authors: Belch, Michael A.
Edition statement:8th ed. Published by : McGraw-Hill Irwin, (Boston :) Physical details: xxv, 838 p. : col. ill. ISBN:9780071284400. Year: 2009
Online resources:
Item type: Book
Current library Call number Copy number Status Date due Barcode Item holds
Riara University Library
HF5823.B45 2009 (Browse shelf (Opens below)) C.1 Available 2630/11
Riara University Library
HF5823.B45 2009 (Browse shelf (Opens below)) C.2 Available 2631/11
Riara University Library
HF5823.B45 2009 (Browse shelf (Opens below)) C.3 Available 2632/11
Total holds: 0

Includes indexes.

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