Marketing channels /

by Coughlan, Anne T.
Additional authors: Coughlan, Anne T.
Series: The Prentice Hall international series in marketing Edition statement:6th ed. Published by : Prentice Hall, (Upper Saddle River, N.J. :) Physical details: xviii, 590 p. : ill. ; 25 cm. ISBN:0130338420949586.
Subject(s): Marketing channels.
Year: 2001 Item type: Book
Current library Call number Copy number Status Date due Barcode Item holds
Riara University Library
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HF5415.12.S75 2001 (Browse shelf (Opens below)) C.1 Available 8069/16
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HF5415.12.L68 1991 Services marketing / HF5415.12.L68 1991 Services marketing / HF5415.12.P48 2000 Understanding marketing : a European casebook / HF5415.12.S75 2001 Marketing channels / HF5415.12.S77 2003 E-marketing : HF5415.122.L68 1999 Services marketing : HF5415.123.B59 1999 marketing communications

Rev. ed. of: Marketing channels / Louis W. Stern, Adel I. El-Ansary, Anne T. Coughlan. 5th ed. c1996.

Includes bibliographical references and indexes.

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