Business marketing management : B2B /
Additional authors:
Speh, Thomas W.
Edition statement:11th ed.
Published by :
South-Western, Cengage Learning,
(Australia ; | Mason, OH :)
Physical details: xxx, 428 p. : ill. ; 27 cm.
ISBN:9781133189565 (hbk.); 1133189563 (hbk.).
Year: 2013
Item type:
Book
| Current library | Call number | Copy number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|
| Riara University Library General stack | HF5415.13.H87 2013 (Browse shelf (Opens below)) | C.1 | Available | 8101/16 |
Total holds: 0
Browsing Riara University Library shelves, Shelving location: General stack Close shelf browser (Hides shelf browser)
| HF 5415.13 .G48 1983 Marketing; Business handbooks / | HF5415.13.G74 2015 Marketing | HF5415.13.H87 2004 Business marketing management : a strategic view of industrial and organizational markets / | HF5415.13.H87 2013 Business marketing management : B2B / | HF5415.13.J35 2000 Marketing planning & strategy / | HF5415.13.K64 1991 Marketing management : | HF5415.13.K64 2000 Marketing management / |
Includes bibliographical references and indexes.
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