Services marketing /
Series: The Prentice-Hall series in marketing Edition statement:2nd ed. Published by : Prentice Hall, (Englewood Cliffs, N.J. :) Physical details: xvi, 526 p. : ill. ; 24 cm. ISBN:9780138070663. Year: 1991 Item type:
Book
| Current library | Call number | Copy number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|
| Riara University Library General stack | HF5415.12.L68 1991 (Browse shelf (Opens below)) | C.1 | Available | 5908/15 | ||
| Riara University Library General stack | HF5415.12.L68 1991 (Browse shelf (Opens below)) | C.2 | Available | 8943/17 |
Total holds: 0
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| No cover image available | No cover image available | |||||||
| HF5415.1.H37 2004 Marketing mistakes and successes / | HF5415.12.C58 2002 Integrated advertising, promotion, and marketing communications / | HF5415.12.L68 1991 Services marketing / | HF5415.12.L68 1991 Services marketing / | HF5415.12.P48 2000 Understanding marketing : a European casebook / | HF5415.12.S75 2001 Marketing channels / | HF5415.12.S77 2003 E-marketing : |
Includes bibliographical references (p. 517-518) and index.
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