Effective marketing :creating and keeping customers /
Additional authors:
D'Amico, Michael.
Published by :
West,
(Minneapolis/St. Paul :)
Physical details: xxxii, 604 p. : col. ill. ; 29 cm.
ISBN:0314042377 (teacher's annotated ed.); 0314041621 (pbk. : alk. paper).
Year: 1995
Item type:
Book
| Current library | Call number | Copy number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|
| Riara University Library General stack | HF5415.Z53 1995 (Browse shelf (Opens below)) | C.1 | Available | 5375/15 |
Total holds: 0
Browsing Riara University Library shelves, Shelving location: General stack Close shelf browser (Hides shelf browser)
| HF5415.T66 2010 Foundations of marketing / | HF5415.T66 2010 Foundations of marketing / | HF5415.T66 2010 Foundations of marketing / | HF5415.Z53 1995 Effective marketing :creating and keeping customers / | HF 5415.1.B4155 1995 Marketing principles & perspectives / | HF5415.1.C72 2000 New products management / | HF5415.1.H37 2004 Marketing mistakes and successes / |
Includes bibliographical references (p. 573-584) and indexes.
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