Marketing : (Record no. 4120)

000 -LEADER
fixed length control field 00823nam a2200253 a 4500
001 - CONTROL NUMBER
control field 2535742
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20190510110406.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 931115s1993 enka b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 93231771
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0273601466
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415
Item number .M3173 1998
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Edition number 3
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Dennis Adcock
Dates associated with a name 1998
245 00 - TITLE STATEMENT
Title Marketing :
Remainder of title principles and practice /
Statement of responsibility, etc Dennis Adcock ... [et al.].
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc London :
Name of publisher, distributor, etc Pitman Pub.,
Date of publication, distribution, etc 1998.
300 ## - PHYSICAL DESCRIPTION
Extent ix, 386 p. :
Other physical details ill. ;
Dimensions 25 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Adcock, Dennis.
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b cbc
c orignew
d 3
e ncip
f 19
g y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Item type Book
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Total Renewals Full call number Barcode Date last seen Date last borrowed Copy number Price effective from Koha item type
          Riara University Library Riara University Library General stack 10/05/2019 1 1 HF 5415. M3173 1998 5677 /15 09/06/2021 26/05/2021 C.1 10/05/2019 Book

Riara University Library,
P.O. Box 49940-00100,
Nairobi, Kenya.