E-marketing / (Record no. 3364)

000 -LEADER
fixed length control field 00982cam a22003014a 4500
001 - CONTROL NUMBER
control field 13772735
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20161004111530.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 041104s2006 njua b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2004062486
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0131485199 (alk. paper)
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency DLC
042 ## - AUTHENTICATION CODE
Authentication code pcc
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.1265.S774 2006
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8/72
Edition number 22
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Strauss, Judy.
245 10 - TITLE STATEMENT
Title E-marketing /
Statement of responsibility, etc Judy Strauss, Adel El-Ansary, Raymond Frost.
250 ## - EDITION STATEMENT
Edition statement 4th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Upper Saddle River, N.J. :
Name of publisher, distributor, etc Pearson/Prentice Hall,
Date of publication, distribution, etc c2006.
300 ## - PHYSICAL DESCRIPTION
Extent xxiii, 456 p. :
Other physical details ill. ;
Dimensions 23 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Internet marketing.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Ansary, Adel I.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Frost, Raymond,
Dates associated with a name 1960-
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b cbc
c orignew
d 1
e ocip
f 20
g y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Book
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Total Renewals Full call number Barcode Date last seen Date checked out Copy number Price effective from Koha item type
          Riara University Library Riara University Library General stack 04/10/2016 1 1 HF5415.1265.S774 2006 6978/16 16/12/2017 31/10/2017 C.1 04/10/2016 Book

Riara University Library,
P.O. Box 49940-00100,
Nairobi, Kenya.