Marketing (Record no. 2849)

000 -LEADER
fixed length control field 00954pam a2200313 a 4500
001 - CONTROL NUMBER
control field 582413
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20160822113636.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 900718s1991 njua b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 90044468
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781743077023
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency DLC
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.13.G74 2015
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Edition number 20
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Grewal Dhruv
245 10 - TITLE STATEMENT
Title Marketing
Statement of responsibility, etc Dhruv Grewal...[et. al]
250 ## - EDITION STATEMENT
Edition statement Bsb126
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Australia
Name of publisher, distributor, etc McGraw-Hill
Date of publication, distribution, etc c2015.
300 ## - PHYSICAL DESCRIPTION
Extent xxix, 513p. :
Other physical details ill. ;
Dimensions 29 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and indexes.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
General subdivision Management.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Levy, Michael
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Bucic, Tania
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Harrigan, Paul
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Mathews, Shane
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b cbc
c orignew
d 1
e ocip
f 19
g y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Book
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Total Renewals Full call number Barcode Date last seen Date checked out Copy number Price effective from Koha item type
          Riara University Library Riara University Library General stack 22/08/2016 1 1 HF5415.13.G74 2015 8117/16 16/12/2017 04/11/2017 C.1 22/08/2016 Book

Riara University Library,
P.O. Box 49940-00100,
Nairobi, Kenya.