International marketing / (Record no. 2098)

000 -LEADER
fixed length control field 01084cam a2200313 a 4500
001 - CONTROL NUMBER
control field 2128042
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20160530123808.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 971028s1998 txuab b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 97066269
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0030244013
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency DLC
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF1416.C953 1998
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8/48
Edition number 21
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Czinkota, Michael R.
245 10 - TITLE STATEMENT
Title International marketing /
Statement of responsibility, etc Michael R. Czinkota, Ilkka A. Ronkainen.
250 ## - EDITION STATEMENT
Edition statement 5th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Fort Worth :
Name of publisher, distributor, etc Dryden Press,
Date of publication, distribution, etc c1998.
300 ## - PHYSICAL DESCRIPTION
Extent xxix, 860, 16 p. :
Other physical details ill., maps (some col.) ;
Dimensions 27 cm.
440 #4 - SERIES STATEMENT/ADDED ENTRY--TITLE
Title The Dryden Press series in marketing
500 ## - GENERAL NOTE
General note One folded col. map in pocket.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and indexes.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Export marketing.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Ronkainen, Ilkka A.
856 42 - ELECTRONIC LOCATION AND ACCESS
Materials specified Contributor biographical information
Uniform Resource Identifier <a href="http://www.loc.gov/catdir/enhancements/fy1514/97066269-b.html">http://www.loc.gov/catdir/enhancements/fy1514/97066269-b.html</a>
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b cbc
c orignew
d 2
e opcn
f 19
g y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Book
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
          Riara University Library Riara University Library General stack 30/05/2016   HF1416.C953 1998 6985/16 30/05/2016 C.1 30/05/2016 Book

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Nairobi, Kenya.