International marketing strategy : analysis, development, and implementation / (Record no. 1722)

000 -LEADER
fixed length control field 01044cam a2200301 a 4500
001 - CONTROL NUMBER
control field 2068883
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20150504085227.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 940524s1994 enka b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 94020949
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0415089840
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0415089859 (pbk.)
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency DLC
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF1416.D665 2008
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8/48
Edition number 20
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Doole, Isobel
Dates associated with a name 1941-
245 10 - TITLE STATEMENT
Title International marketing strategy : analysis, development, and implementation /
Statement of responsibility, etc Isobel Doole, and Robin Lowe.
250 ## - EDITION STATEMENT
Edition statement 5th. ed
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Australia
Name of publisher, distributor, etc Cengage Learning
Date of publication, distribution, etc 2008
300 ## - PHYSICAL DESCRIPTION
Extent xx, 508 p. :
Other physical details ill. ;
Dimensions 26 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Export marketing
General subdivision Management.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Export marketing
General subdivision Management
-- Case studies.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Lowe, Robin,
Dates associated with a name 1945-
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b cbc
c orignew
d 1
e ocip
f 19
g y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Book
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Total Renewals Full call number Barcode Date last seen Date checked out Copy number Price effective from Koha item type
          Riara University Library Riara University Library General stack 04/05/2015 6 1 HF1416.D665 2008 5702/15 15/12/2022 13/12/2022 C.1 04/05/2015 Book

Riara University Library,
P.O. Box 49940-00100,
Nairobi, Kenya.