Print on demand book publishing : a new appraoch to printing and marketing books for publishers and authors /

Rosenthal, Morris .

Print on demand book publishing : a new appraoch to printing and marketing books for publishers and authors / Morris Rosenthal . - Springfield, MA : Foner Books , 2008. - vi, 169 p.

Publisher basics -- Author basics -- Trade publishing -- Print-on-demand -- Self-publishing -- The book market -- Market research -- Book design -- Internet marketing -- Website design

9780972380133


Self-publishing -- Handbooks, manuals, etc.
Authorship -- Marketing -- Handbooks, manuals, etc.
Books -- Marketing -- Handbooks, manuals, etc.
On-demand printing.
Digital printing press.

Z285.5 .R67 2008

Riara University Library,
P.O. Box 49940-00100,
Nairobi, Kenya.