Global marketing /

Keegan, Warren J.

Global marketing / Warren J. Keegan, Mark C. Green. - 3rd ed. - Upper Saddle River, N.J. : Prentice Hall, c2003. - xix, 666 p. : ill. (some col.), col. maps ; 26 cm.

Includes bibliographical references and indexes.

0130669989 (pbk.)

2002190399


Export marketing.

HF1416.K443 2003

658.8/48

Riara University Library,
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Nairobi, Kenya.