Communication and new media :from broadcast to narrowcast /

Hirst, Martin.

Communication and new media :from broadcast to narrowcast / Martin Hirst and John Harrison. - South Melbourne, Vic. : Oxford University Press, c2007. - xix, 420 p. ; 26 cm.

Includes bibliographical references and index.

9780195553550 (pbk.) 0195553551 (pbk.)

2007367472


Communication.
Mass media.

P90.H4948 2007

302.2

Riara University Library,
P.O. Box 49940-00100,
Nairobi, Kenya.