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Marketing

Kotler

Marketing Gary Armstrong, Philip Kotler. Stewart Adam & Suzan Burton - 6th ed. - Australia : Pearson Education c2004. - xxxi, 944p ill: 28 cm

Kotler's name appears first on the earlier ed.

Includes bibliographical references and indexes.

ISBN: 9781741031591

LCCN: 2003060906

Subjects--Topical Terms:
Marketing.

LC Class. No.: HF5415.K625 2004

Dewey Class. No.: 658.8

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