Retail marketing management /

Gilbert, David

Retail marketing management / David Gilbert. - 2nd ed. - Harlow, England : Financial Times/ Prentice Hall, 2003. - xiii, 457 p. : ill.

Previous ed.: 1999.

Includes bibliographies and index.

9780273655114

2004351448

GBA1-U5226


Marketing--Management.
Retail trade.

HF5415.13.G55 2003

Riara University Library,
P.O. Box 49940-00100,
Nairobi, Kenya.