Handbook of marketing /

Handbook of marketing / edited by Barton Weitz and Robin Wensley. - London ; Thousand Oaks : SAGE, 2002. - xix, 582 p. : ill. ; 25 cm.

Includes bibliographical references and index.

9781412921206

2003268088

GBA1-X8230


Marketing.

HF5415.H186 2002

658.8

Riara University Library,
P.O. Box 49940-00100,
Nairobi, Kenya.